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Get Rewarded |
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Rotella Promotions |
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HDI National Promotion: Best Seat in The House |
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Learn how to enter for a chance to win The Best Seat In The House at the big race in Phoenix and earn up to $80 in Mastercard® Prepaid Virtual Cards when you buy Shell Rotella. |
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Hear from Rotella Users |
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#RunsOnRotella |
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The 4th Annual @Shellrotellat Virtual SuperTractors Contest was a huge success! 🚜 Both @FarmerGrayce and Zoe Kent shared their love for tractors, encouraging farmers everywhere to showcase their beautiful machines. Veronica B. took home the crown with her stunning 1966 IH Farmall 1206 and participants competed for amazing prizes like $250, MyMilesMatter points, and custom Carhartt jackets. Thanks to everyone who entered and voted, and a big shoutout to all the farmers who made this contest so special!
🌾 #RunsonRotella #SuperTractors #ShellRotella |
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Trucker Salute: |
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SuperRigs Calendar Feature |
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October |
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Jason Chamberlain, Gillette, WY, 1985 Kenworth W900B
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“To me, people have jobs. I had a job. I don’t have a job anymore. Trucking is a hobby to me. Everything about trucks is a hobby to me.” |
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November |
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Jake Bass, Shoshone, ID, 2001 Peterbilt 379 |
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“Growing up in the mid to late 80’s, early 90’s, was such a high time in trucking on the West Coast. The whole hot rod theme, cool trucks, and the blend of the two together. All I’m trying to do is represent my childhood through my truck.” |
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December |
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Mark & Payton Aragon, LaSalle, CO, 2003 Peterbilt 379 |
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“When I started hauling cattle, I was talking about purchasing a new truck and Payton said we should just build the truck custom because all the cattle haulers have cool trucks. This took us three years to build.” |
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On the Road Advice: |
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Insights from Shell Rotella Specialists |
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The Shell Rotella® Guide to Cold Weather Protection |
To maintain fuel-efficient vehicles, it’s crucial to understand an engine oil’s resistance to flow — whether it’s 200° or –30°F — and its impact on product choice.
Your business is a well-oiled machine that operates best when all its parts — people, processes, physical plants and fleet — work seamlessly. |
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Pictures from The Road |
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Cindy Ward |
- Take a look at Wesley Ward Sr.’s impressive rig, "Prayerbilt," standing tall and proud on the open road. This stunning blue and yellow Peterbilt truck features an eye-catching cross on its grill, symbolizing strength and faith. Its remarkable wheelbase, measured at 3:16, serves as a meaningful reminder of Wesley's spiritual journey.
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Jonathan Alley |
- Jonathan Alley’s rig, "Wicked Sensation," is a striking example of custom trucking at its finest. This midnight-black truck, adorned with glowing green flames, commands attention wherever it goes, especially under the night sky. The neon green underglow accentuates the sharp, chrome details, making this truck look like it’s tearing through the road even when it’s parked.
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Sam Redmon |
- Sam Redmon’s 2007 Peterbilt tells a unique and heartfelt story, embodying both a lifetime of passion and a transition into a new chapter. From the outside, this bright red Peterbilt stands as a classic, no-nonsense workhorse, with its polished chrome accents, imposing grille, and long, gleaming exhaust stacks—an image that pays homage to Sam's years behind the wheel. But underneath the familiar exterior, this rig holds a secret: it has been fully converted into an RV on the inside.
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Shaun Skelton |
- Shaun Skelton’s 2024 rig, with an impressive 312-inch wheelbase, is a true testament to both power and beauty. Its vibrant teal exterior stands out boldly against the rugged, industrial landscape, making it a head-turner even in the midst of massive machinery. Shaun’s Peterbilt is built to haul some of the heaviest and most demanding loads.
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Diesel Dispatch |
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Industry News |
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Product Spotlight: Shell Rotella® T6 SAE 0W-40 Full Synthetic Heavy Duty Diesel Engine Oil
Designed for peak performance in extreme low-temperature climates, Shell Rotella® T6 SAE 0W-40 is formulated with advanced “Low SAPS” additive technology and a synthetic base oil. This full synthetic oil meets stringent API CJ-4/SN, Volvo VDS-3, and Mack EO-N standards, making it ideal for vehicles with 2010 emissions-compliant engines and after-treatment systems. |
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Spotlight: |
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PC-12 Category Upgrade |
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Understanding the PC-12 Category Upgrade |
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Heavy duty diesel engine oils will be undergoing a category upgrade in the coming years. The Proposed Category 12 (PC-12) engine oils are in development now and will be licensed for use in early 2027. We are here to help you navigate the change and provide perspective about the important pieces of information you should be aware of with this category upgrade and what this means for your engine.
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Spotlight: |
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SuperTractors |
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2024 Shell Rotella SuperTractors Contest Winners: Celebrating the Power and Pride of Farming
Veronica B. won the 2024 Shell Rotella SuperTractors Contest with her breathtaking 1966 IH Farmall 1206! This iconic red tractor captivated the audience and claimed the top prize, proving once again that classic machines still dominate. As the grand winner, Veronica takes home some fantastic rewards: $250, 10,000 MyMilesMatter points, and a customized Shell Rotella Carhartt jacket. Plus, she’s earned the ultimate bragging rights. |
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Canada (FR)
United States
